Creative Pick: Ilja Vostrikov, Branding Goes Beyond A Logo

Branding Goes Beyond A Logo

FOUND: Your new favorite Bakery shop? Many of us must have had a taste of this experience before! We walk pass a bakery shop, the yummy displays catches our attention, we feast our eyes on the eye candy delicious bread and cakes , and we drool. And if drooling is not enough, the bakery’s quality is so top notched that makes us fall head over heels, it is a sure-fire to leave us hooked for more. The best treat is, the bakery shop leaves not only the customers obsessed by the bakery but also impressed, by the brand. This calls for a good designer to rise to the occasion to design an appealing logo to accentuate the customer’s entire experience of the brand.

IMPRESSED: VERAPIE, A Logotype for a bakergirl. Branding goes beyond the design of a logo. Creative Pick, Ilja Vostrikov, from Ukraine, created a memorable logo for Verapie, a Baker shop. And how can we forget the cute and adorable bird on the cake which is also a mascot of the shop. This logo and brand concept is extended to the tag, business card, website and the cake package box. Ilja not only designed a logo, but created a brand which is recognizable, distinctive, represents the business and connects emotionally with the customers.

“It is a logo created for a bakergirl who works at her small workshop. The logo type consists of a cute little bird (her mascot), that catches a little V-shape pies of the whole pie” Ilja Vostrikov

Here is the delicious logo and brand design for your inspiration.

VERAPIE (Logotype for a bakergirl)

Come see more inspiring works of Ilja on Pinterest, and Behance.